Thailand Apparel Labelling: The Thai-Language Consumer Label

For label-controlled goods sold in Thailand, the Consumer Protection Act B.E. 2522's label notification specifies the information a controlled label must carry. For label-controlled imported goods, the label must state the country of production; the general notification also requires the specified identity, manufacturing-date and baht-price information. ^[1]

That breadth is the working reality of a Thailand-bound label: getting the fibre content right is only one part of the job. A label-controlled imported good must state its country of production and price in baht, while the notification separately requires the applicable Thailand-registered producer and importer-or-ordering-party name or trademark. For a label-controlled good sold in Thailand, label text must be in Thai or in Thai accompanying a foreign language; the rule does not apply to goods produced for export and not sold in Thailand. A manufacturing date is required; only an expiry date or best-before date is limited to goods with a usable life. For the shared groundwork on label version control, see our garment labelling guide.

What must appear on an apparel label sold in Thailand?

The general label notification lists the following content for a label-controlled good: ^[2]

Label field	Thai requirement	Production record to use
Product type or name	Required	Approved product description
Producer's name or Thailand-registered trademark	Required for a producer selling in Thailand	Registered Thai trademark or entity name
Importer's or ordering party's name or Thai-registered trademark	Required for goods ordered or imported into Thailand for sale	Registered Thai trademark or importer entity
Address	Required for the producer, importer, or ordering party	Registered Thai address
Country of manufacture	Required for imported goods	Confirmed origin record
Size, dimensions, quantity, volume or weight	Required as relevant	Approved size chart
Instructions for use, and guidance on use or storage	Both required by the notification, not conditional on relevance	Confirmed use and care treatment
Manufacturing date	Required, with prescribed alternatives if the exact day is unavailable	Production date record
Price	Required, stated in Thai baht	Approved retail price

Is Thai-language labelling mandatory on every garment sold in Thailand?

For a label-controlled good sold in Thailand, label text must be in Thai, although a foreign language may accompany it. The notification also sets a minimum character height, generally 2 mm, reduced to 1.5 mm where the total label area is below 35 square centimetres, so the required text has to be visible and readable at that scale wherever the controlled-label information is permissibly displayed. ^[3]

Who administers Thailand's label-controlled goods notification?

The notification assigns its administration to the Secretary-General of the Consumer Protection Board. Label review should therefore be included in the approval timeline alongside fabric and construction approval. ^[4]

What Thai-registered identity does an imported garment need?

For imported goods, the label must carry the name or Thai-registered trademark of the importer or the person ordering manufacture, along with that party's address. This is a stronger requirement than a general manufacturer-name field: the identity named on the label has to be Thai-registered, which means the correct entity and its registration status should be confirmed before artwork is finalised, not treated as a formality once the shipment is already in transit. ^[2]

Copy on the label	Thai treatment	Artwork control
Producer or importer identity	State the Thailand-registered name or trademark of the producer and of the person ordering or importing the goods for sale, as applicable	Confirm the required identity before printing
Address	State the place of establishment of the producer or of the person ordering or importing the goods for sale	Verified against the party's current details
Country of manufacture	Stated for imported goods	Confirmed origin record
Language	For a label-controlled good sold in Thailand, text must be in Thai or in Thai accompanying a foreign language	Approved Thai-language artwork, correct character height

Does Thailand require fibre-composition percentages or a fibre tolerance?

We prepare fibre-content declarations with percentage and tolerance detail when your programme calls for them. ^[5]

We prepare fibre-content declarations to the programme's confirmed requirements and include the general label-controlled-goods content in the artwork pack. ^[5]

Is there a mandatory care-symbol standard, and what applies to children's clothing?

We prepare Thai-language care instructions in text, care symbols, or both, to match your programme. The general notification requires instructions for use and recommendations for use or storage.

For children's clothing, we check cords and drawstrings against the approved construction brief. ^[6]

Compliance element	SSL action
General label-controlled content	Mandatory under the Consumer Protection Act notifications
Fibre-composition percentage	Prepare percentage and tolerance detail to your programme
Care instructions	The notification requires instructions for use and recommendations for use or storage. Prepare Thai written instructions, symbols, or both, to your programme
Children's cords and drawstrings	Check against the sealed construction brief

Where does a generic export label fall short for a Thailand-bound shipment?

A label for another market may omit Thai controlled-label information, including the required identity, manufacturing-date and baht-price fields; country of production is required for imported goods.

Generic label feature	Why it may not satisfy Thailand's requirement	Thailand-specific action
Accurate fibre content, no Thai text	For a label-controlled good sold in Thailand, label text must be in Thai or in Thai accompanying a foreign language	Add approved Thai-language content at the correct character height
Producer named without Thai registration	The notification requires the Thailand-registered name or trademark of the producer and of the person ordering or importing the goods for sale, as applicable	Confirm the required identity before printing
No manufacture date	Manufacturing date is a required field, with prescribed alternatives	Add a manufacture date record
Price omitted	Price in Thai baht is a required field	Add approved retail pricing in baht

How should a Thailand-bound label be approved before bulk?

Confirm the required Thailand-registered name or trademark and the required place of establishment before finalising artwork; the notification does not make the address a Thailand-registration field. For an imported label-controlled good, state the country of production. Price is typically among the last fields settled, so build it into the label template early rather than reworking artwork once the figure is confirmed.

Send the artwork team one market-label instruction sheet before label sampling starts. It should carry the required producer or importer/orderer name or trademark, that party's place of establishment, the origin statement, product description, and the confirmed source for each date and price field. Give each unresolved item an owner: the importer approves the Thai copy and retail price; production planning confirms the manufacture-date format; QC checks the sampled label against sealed artwork on the garment. Freeze the Thai copy before label trim is ordered. A later change to the named entity or address needs a new trim proof and can hold bulk release after the garment itself is approved.

Before issuing the trim purchase order, send the factory a style-by-style label matrix rather than a single master copy. Identify the label position, label size, fold or heat-transfer method, style and colourway, and whether price and date will be preprinted or applied from a controlled variable field. The artwork team uses that matrix to prevent a Thailand variant being attached to another destination's style; the buyer signs it with the bulk label proof. Keep price changes after proof approval within the agreed artwork-change window, because a new price can require a new proof, production release and inspection check.

Approval stage	What to lock	Check on the physical garment
Identity confirmation	Required Thailand-registered producer or importer/orderer name or trademark and that party's place of establishment	Documented before bulk
Language review	Required Thai text at the correct character height	Visible and readable wherever the controlled-label information is permissibly displayed
Date and price	Manufacture date, price in Thai baht	Matches the confirmed production and pricing record
Bulk inspection	Sealed artwork	Correct Thailand variant on the correct style and colourway

The tech pack should name the confirmed Thailand-registered name or trademark and the label version.

Short FAQ

Is a Thai-language label mandatory for apparel sold in Thailand?

For a label-controlled good sold in Thailand, text must be in Thai or in Thai accompanying a foreign language, and must meet the prescribed character-height rule. ^[3]

Does a Thailand-bound label need to state a manufacture date?

Yes. A manufacturing date is required, with prescribed alternatives set out in the notification where the exact day is unavailable. ^[2]

Is fibre-composition percentage a confirmed mandatory field in Thailand?

We prepare fibre-content declarations with percentage and tolerance detail when your programme calls for them.

What are the penalties for a missing or incomplete label in Thailand?

Penalty exposure should be assessed against the applicable Consumer Protection Act provisions before placing goods on the market. ^[4]

The Thailand label judgement

For a label-controlled good, the notification requires the listed consumer-information fields, including product type, identity, location, use instructions, manufacturing date and baht price; country of production is required for imported goods. Confirm the Thailand-registered name or trademark and the separate place-of-establishment information early, and include fibre-percentage declaration and care instructions in the confirmed label brief when your programme calls for them. Ensure the required Thai text is visible, readable and at the prescribed character height wherever the controlled-label information is permissibly displayed.

Placing a Thailand-bound programme

A tech pack, the confirmed Thailand-registered name or trademark, place-of-establishment information, order quantity and label artwork are what we need to quote a Thailand-bound programme with label preparation and approval included in the cost. For the wider regional picture, our Southeast Asia page sets out how Thai-language label information is fixed during development, and our private label programme is where the required identity and label artwork get confirmed before development samples are cut.